Adam has acquired a wide ranging multi-disciplinary background throughout his half-decade-long career. After Adam moved to the Big Apple in 2017, he started his career in digital advertising as a freelance motion designer for Century 21, before turning his focus toward a more permanent role. Since joining M·A·C Cosmetics' Global Creative team, Adam has achieved exactly what he sought to do: build close cross-functional and regional relationships while creating consistently out-performing digital activations. Most recently, Adam spearheading the entire digital activation for MACstack Mascrara, the launch that's become the most successful NPL since the brand became a subsidiary of ELC in 1996. Adam also overhauled the entire Consumer Lifecycle email series for the brand not once but TWICE, in 2018 and again in 2021, and are projected to rack in 8 figures for the brand over the next 2 fiscals. Adam has also led every equity launch for the brand since his start with the brand began, including the brand's commitment to Inclusion and Diversity, Pride, Viva Glam 26, and eco-friendly causes like its Back-To-M·A·C program. After a plethora of incredible opportunities and activating over 200 campaign launches, Adam is looking to build and mentor a digital team of his own.
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